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Movie trailer breaks record in 24 hours

The movie starring Emma Watson has hit a whopping 127.6 million views in just one day.

Emma Watson reveals 1st Beauty and the Beast poster

The official trailer of the live-action film was released on November 15, 2016, and has officially shoved "Fifty Shades Darker" for the most views in a 24 hour period.

Recall, "Fifty Shades Darker" got 114 million views after its trailer was released earlier this year, topping "Star Wars: The Force Awakens" with a 112 million views.

Now, the movie starring Emma Watson has hit a whopping 127.6 million views in just one day.

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"Beauty and the Beast" is set to hit the big screen on March 17, 2017 and stars Ian McKellan, Audra McDonald, Stanley Tucci, Ewan McGregor and Dan Stevens.

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