Along with his footballing abilities, Ronaldo’s good looks and fashion taste have made him one arguably the most marketable athlete in the world.
According to the 33-year-old has been the highest-paid athlete in each of the past two years.
Ronaldo makes his money through three means; wages from Real Madrid, endorsements and personal investments.
Endorsements
Cristiano Ronaldo has had a total of 31 endorsement deals according to data provided by in association with .
The most lucrative deal is with Nike who pay the five-time Ballon d’Or winner £30m annually. Ronaldo has been with Nike since 2003. Ronaldo has earned a total of $174.4m from this deal.
Nike also gave Ronaldo a lifetime contract, the only sports stars that have that kind of deal are Michael Jordan and LeBron James.
From 2013 to 2016, Ronaldo did business with KFC and was paid $0.75m annually. As an ambassador of the brand, the Portugal star was the face of KFC Arabia between 2013 and 2016 and appeared in a couple of adverts for the chain.
He also starred in a couple of KFC adverts across Asia.
Castrol Oil & petrol was in business with Ronaldo from 2009 to 2011 and paid him $4.5m. As the global ambassador of the brand, Ronaldo has earned over $9m from this deal.
Ronaldo has been doing business with screen protector company PanzerGlass since 2017 and the deal runs till 2019.
The football star gets $0.5m every year for the company to use his CR7 branding on their products.
Ronaldo has over his career dabbled in fashion and has a couple of luxury brands himself. He worked with Emporio Armani as the face of their Spring Summer 2010 underwear and jeans lines. He was paid $1.6m annually for four years. He earned a total of $4.8m from Armani.
Ronaldo’s 31 endorsements in full