Joyce Ijeoma, a Nigerian masseuse, was supposed to massage different individuals for 72 hours at Lekki, Lagos.
She started on Saturday, July 1, 2023 and collapsed on Monday, July 3, 2023. A video circulating showed that by the 50th hour, at about 1:30 a.m., she slumped from exhaustion.
This all underscores the physical and mental rigour it takes to complete a Guinness World Record.
This Guinness World Record attempt mania began after Hilda Baci broke the world record for the longest cook-a-thon in May. She was declared a record-breaker and given her certificate in June.
Alastair Galpin currently holds the record for the longest full-body massage at 25 hours and 4 minutes. It was held in South Kalimantan, Indonesia, in November 2015.
Since Ijeoma went for 50 hours, it’s possible that she has broken the World Record albeit painstakingly.