Fast moving consumer goods leader, Orange Group, is celebrating World Milk Day with the #GinmilMySuperBreakfast campaign.
This campaign is aimed at introducing Ginmil, a healthy affordable milk and ginger drink that improves immunity, increases bone power, and aids digestion. This campaign is in accordance with the 2024 World Milk Day theme which highlights the importance of dairy products as an accessible, affordable, and nutrient-rich source of food for people around the world.
According to the Orange Group Media and Communications Director, Uchenna Ezenna; "We're thrilled to introduce Ginmil as a delicious and convenient way to embrace the power of dairy for a healthy breakfast. With the #GinmilMySuperBreakfast campaign, we aim to inspire Nigerians to prioritise their well-being with a nutritious and energising start to their day."
Lack of milk and dairy in the diet can lead to several health issues due to the deficiency of essential nutrients like calcium, vitamin D, and other vital minerals. Public Health Nigeria emphasises the causes of malnutrition in Nigeria, including the lack of a balanced diet that incorporates essential nutrients found in dairy products like milk. This deficiency can lead to severe health problems, including impaired cognitive and physical development in children.
Additionally, the World Health Organisation (WHO) in a 2020 article highlights the importance of a balanced diet that includes dairy to prevent nutrient deficiencies that can adversely affect overall health.
"Many Nigerians struggle to get enough calcium and vitamin D daily. Ginmil addresses this by offering an affordable, nutritious drink. It's a commitment to community health, ensuring better outcomes for everyone," Ezenna explained.
By providing a tasty, nutritious, and affordable drink, Orange Group is constantly working towards fulfilling the 2024 World Milk Day theme, which highlights the importance of dairy products as a nutrient-rich food that should be accessible and made affordable for all.
With a distinct delicious taste, and its health boosting properties, Ginmil gives the goodness of milk and ginger in one beverage. Ginmil is available across stores nationwide. Join the conversation on social media with the hashtag #GinMilMySuperBreakfast.
About Orange Group
Orange Group is a large, diversified consumer goods company based in Nigeria with footprints across West Africa. They cover four key sectors: Beverage, Lighting, Personal Care, and Pharmaceuticals.
Learn more about Orange Group:
LinkedIn: Orange Groups Limited Nigeria: LinkedIn
Instagram: @orange_nigeria: Instagram
Facebook: OrangeGroupNG: Facebook
YouTube: Orange Group: YouTube
Email: info@orangegroups.com
Website: www.orangegroups.com
About Ginmil
Distributed by Orange Group, Ginmil is a delightful milk and ginger beverage designed to boost health and immunity. With its delicious taste and vitality-packed formula, Ginmil provides an affordable and accessible option for enhancing overall wellness. Whether enjoyed warm or added to your favorite puddings, Ginmil offers a convenient and enjoyable way to support a healthy lifestyle.
---
#FeatureByOrangeGroup