Afrobeats sensation David Adeleke, better known by his stage name Davido, has shared a secret to his success in becoming the most followed artist in Africa.
In a viral video interview on social media, he attributes his popularity to his amiable and outgoing personality, which has helped him garner a significant following.
With 26.9 million Instagram followers and 13.4 million Twitter followers, Davido explained that his commitment to social media has also contributed to his success. He revealed that he invests a substantial amount of time on social media platform.
In his words, "Wizkid and Burna Boy are not as social as I am and don't post frequently like me. I would have opted for stand-up comedy if I wasn't making music because I'm a very funny being."
The singer's likeable and social personality, combined with his dedication to social media, has earned him an impressive following, making him the most followed artiste not just in Nigeria, but across the African continent.
With millions of fans on Instagram, Twitter, and other platforms, Davido continues to engage with his followers and cement his position as a music icon in Africa and beyond.