ADVERTISEMENT

Look at the big gap between Snapchat's revenue per user and Facebook's (SNAP)

Snapchat's average revenue per user still has a lot of room to grow.

null

Snapchat parent company Snap's first ever earnings report as a public company is out and it's not pretty.

ADVERTISEMENT

The stock is down roughly 20% in after-hours trading after Snap missed Wall Street revenue expectations and its user growth fell to the slowest level in years.

Snap's average revenue per quarter was up nicely year-on-year, but the company's pace of monetization remains well below that of Facebook, Snapchat's primary competitor.

The ARPU gap shows how much of a challenge Snapchat faces in its battle against Facebook. Of course, a bullish Snap investor might view it from a more optimistic perspective, as a sign of how much room Snap has to grow.

ADVERTISEMENT

Here's Snap's average revenue per user for the first quarter:

And here's Facebook's first quarter ARPU:

FOLLOW BUSINESS INSIDER AFRICA

Unblock notifications in browser settings.
ADVERTISEMENT

Recommended articles

J&J cough syrup recall widens as Tanzania, Rwanda, Zimbabwe join efforts

J&J cough syrup recall widens as Tanzania, Rwanda, Zimbabwe join efforts

The Nigerian Naira goes from the worst-performing currency in the world to the best

The Nigerian Naira goes from the worst-performing currency in the world to the best

Nigeria LNG Limited (NLNG) faces arbitration hurdles as Shell tables claims against Venture Global LNG over unsuppplied cargoes

Nigeria LNG Limited (NLNG) faces arbitration hurdles as Shell tables claims against Venture Global LNG over unsuppplied cargoes

African cities with the best quality of life index in Q1 2024

African cities with the best quality of life index in Q1 2024

African countries with the most honorees in the 2024 Forbes Africa’s 30 under 30 list

African countries with the most honorees in the 2024 Forbes Africa’s 30 under 30 list

Nigeria’s inflation hits 33.20% in March 2024- NBS

Nigeria’s inflation hits 33.20% in March 2024- NBS

7 out of 10 Ugandans are living above their means

7 out of 10 Ugandans are living above their means

Amnesty International leads push to halt Shell asset sale in Nigeria

Amnesty International leads push to halt Shell asset sale in Nigeria

Nigeria's piles on N47 trillion to its debt stock in a year

Nigeria's piles on N47 trillion to its debt stock in a year

ADVERTISEMENT